Privacy Policy

Last Updated: October 19, 2025

Introduction

At Rue Studios, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application, Rue Human Design (the “App”).

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the App.

Information We Collect

Personal Information You Provide

When you use our App, we may collect the following personal information:

Birth Information: Date, time, and location of birth to generate your Human Design chart
Account Information: Email address and password if you create an account
Profile Information: Name or username, profile picture (optional)
Communications: Information you provide when contacting our support team

Automatically Collected Information

When you use the App, we may automatically collect certain information:

Device Information: Device type, operating system version, unique device identifiers
Usage Data: App features used, time spent in the app, interactions with content
Diagnostic Data: Crash reports, performance metrics, and error logs
Location Data: General location (city/country) for chart calculations, with your permission

AI Interaction Data

When you interact with AI features in the App, we may process your queries and responses to provide personalized insights. This data is processed securely and is not used to train third-party AI models.

How We Use Your Information

We use the information we collect for the following purposes:

Provide Services: Generate your Human Design chart and provide personalized insights
Account Management: Create and manage your account, authenticate your identity
Improve the App: Analyze usage patterns to enhance features and user experience
Customer Support: Respond to your inquiries and provide technical assistance
Communication: Send important updates, security alerts, and support messages
Security: Detect, prevent, and address technical issues, fraud, or security vulnerabilities
Legal Compliance: Comply with applicable laws, regulations, and legal processes
Analytics: Understand how users interact with the App to improve functionality

How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

Service Providers

We may share information with third-party service providers who perform services on our behalf, such as:

Cloud hosting services (for secure data storage)
AI processing services (for personalized insights)
Analytics providers (to understand app usage)
Customer support tools

These service providers are contractually bound to protect your information and use it only for the purposes we specify.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Our security measures include:

Encryption of data in transit and at rest
Secure authentication and access controls
Regular security assessments and updates
Limited access to personal information by authorized personnel only

However, please be aware that no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain certain information for legal, accounting, or security purposes.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Access: Request a copy of the personal information we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information
Portability: Request transfer of your data to another service
Objection: Object to certain processing of your personal information
Restriction: Request restriction of processing in certain circumstances
Withdrawal of Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, please contact us at support@ruestudios.app. We will respond to your request within 30 days.

Children's Privacy

Our App is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete that information.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@ruestudios.app.

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to know what personal information we collect, use, disclose, and sell
Right to request deletion of your personal information
Right to opt-out of the sale of personal information (we do not sell personal information)
Right to non-discrimination for exercising your privacy rights

To exercise these rights, please contact us at support@ruestudios.app with the subject line “California Privacy Request.”

European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR):

Right to access your personal data
Right to rectification of inaccurate data
Right to erasure (“right to be forgotten”)
Right to restrict processing
Right to data portability
Right to object to processing
Right to withdraw consent at any time
Right to lodge a complaint with a supervisory authority

Our legal basis for processing your personal data includes:

Performance of a contract (providing the App services)
Your consent (for certain processing activities)
Legitimate interests (improving our services, security)
Legal obligations (compliance with laws)

Third-Party Services

Our App may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party services you access through our App.

The App uses the following third-party services:

Apple App Store (for app distribution and in-app purchases)
OpenAI/Anthropic (for AI-powered insights, processed securely)
Cloud storage providers (for secure data storage)

Cookies and Tracking Technologies

Our App does not use cookies. However, we may use similar technologies such as local storage to maintain your app preferences and session information. These technologies help us provide a better user experience.

We use analytics tools to understand how users interact with the App. This helps us improve functionality and fix bugs. You can opt out of analytics in the App settings.

International Data Transfers

Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction.

We ensure that appropriate safeguards are in place to protect your information when it is transferred internationally, including the use of Standard Contractual Clauses approved by the European Commission.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

Updating the “Last Updated” date at the top of this policy
Posting a notice in the App
Sending you an email notification (for material changes)

Your continued use of the App after any changes indicates your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: support@ruestudios.app

Company: Rue Studios

We will respond to your inquiry within 30 days.

App Support•Privacy Policy